MARKT-PILOT 2.0: Successful rebranding of a B2B SaaS company

MARKT-PILOT: a start-up from Esslingen in Baden-Württemberg that has not only been revolutionizing the industry with innovation in recent years, but is also constantly scaling both internally and externally. As part of its expansion, locations have already been opened in Chicago, Milan and, most recently, Stockholm. However, scaling is not only measured in numbers, but […]

naadwork: Our full-service agency for advertising and design

Dear Readers, Relationships and consistency, these two points are important factors in the fabric of the Nelson Artz Group. Almost 30 years ago, I began to turn my hobby into a profession and hit the ground running when it came to marketing. Making my actual name the company name definitely follows principles of brand communication […]

dotcom Effect by Nelson Artz Group: Many years of expertise in web & video

Dear readers, In the last issue on our events division (read about it on the blog), I touched on the topic of “multisensory enhancement.” This is the perfect segue to our digital division, as we can engage many senses at once with online media combined with audio and video. In 2007, the first iPhone revolutionized […]

Sunlight Events by Nelson Artz Group: Your event in the best hands

Dear readers, last time I introduced you to popstarsss, today it’s the turn of Sunlight Events, our agency unit for trade shows and events. A good event is an event, whether it’s a global meeting, internal presentation, customer event or roadshow. We take care of your big or small event, whether here or far away, […]

popstarsss by Nelson Artz Group: The experts for store design & store fitting

Dear readers, in the last newsletter, I announced that I would be telling you a bit more about the four divisions of the Nelson Artz Group. Today I would like to introduce popstarsss, our division for store design, shopfitting, shop-in-shop, trade shows and events. With three “s” for Services, Systems and Solutions, your brand becomes […]

We are the Nelson Artz Group. We love brands.

We are the Nelson Artz Group. We love brands. Dear Readers, More than 28 years ago, in my hometown of Bad Honnef, where I still live with my family, I founded the NA! Sport Marketing Agency. A lot has happened since then, and quite a few of you have played a big part in that. […]